The Meta Pixel is a snippet of JavaScript code that allows you to track visitor activity on your website. It works by loading a small library of functions which you can use whenever a site visitor takes an action (called an event) that you want to track (called a conversion). Tracked conversions appear in the Ads Manager where they can be used to measure the effectiveness of your ads, to define custom audiences for ad targeting, for Advantage+ catalog ads campaigns, and to analyze that effectiveness of your website's conversion funnels.

rn

The Meta Pixel can collect the following data:

rn
    rn
  • Http Headers – Anything that is generally present in HTTP headers, a standard web protocol sent between any browser request and any server on the internet. This information may include data like IP addresses, information about the web browser, page location, document, referrer and person using the website.
  • rn
  • Pixel-specific Data – Includes Pixel ID and the Facebook Cookie.
  • rn
  • Button Click Data – Includes any buttons clicked by site visitors, the labels of those buttons and any pages visited as a result of the button clicks.
  • rn
  • Optional Values – Developers and marketers can optionally choose to send additional information about the visit through Custom Data events. Example custom data events are conversion value, page type and more.
  • rn
  • Form Field Names – Includes website field names like email, address, quantity, etc., for when you purchase a product or service. We don't capture field values unless you include them as part of Advanced Matching or optional values.
  • rn
From 7,087 reviews, clients rate our Meta Pixel Experts 4.9 out of 5 stars.
Hire Meta Pixel Experts

The Meta Pixel is a snippet of JavaScript code that allows you to track visitor activity on your website. It works by loading a small library of functions which you can use whenever a site visitor takes an action (called an event) that you want to track (called a conversion). Tracked conversions appear in the Ads Manager where they can be used to measure the effectiveness of your ads, to define custom audiences for ad targeting, for Advantage+ catalog ads campaigns, and to analyze that effectiveness of your website's conversion funnels.

rn

The Meta Pixel can collect the following data:

rn
    rn
  • Http Headers – Anything that is generally present in HTTP headers, a standard web protocol sent between any browser request and any server on the internet. This information may include data like IP addresses, information about the web browser, page location, document, referrer and person using the website.
  • rn
  • Pixel-specific Data – Includes Pixel ID and the Facebook Cookie.
  • rn
  • Button Click Data – Includes any buttons clicked by site visitors, the labels of those buttons and any pages visited as a result of the button clicks.
  • rn
  • Optional Values – Developers and marketers can optionally choose to send additional information about the visit through Custom Data events. Example custom data events are conversion value, page type and more.
  • rn
  • Form Field Names – Includes website field names like email, address, quantity, etc., for when you purchase a product or service. We don't capture field values unless you include them as part of Advanced Matching or optional values.
  • rn
From 7,087 reviews, clients rate our Meta Pixel Experts 4.9 out of 5 stars.
Hire Meta Pixel Experts

Filter

My recent searches
Filter by:
Budget
to
to
to
Type
Skills
Languages
    Job State
    2 jobs found

    We want to do a fresh, professional website update for doee.nl. The website is built with WordPress + Elementor, hosted on Cloud86. Goals Generate high-quality leads for latex spraying (walls & ceilings) Showcase real projects + Google & Werkspot reviews Rank locally for service + city keywords Keep pricing transparent: €3.50–€15.00 per m² Clean, fast, conversion-focused design Pages to build / update Home (hero, services, pricing, reviews, projects, CTA) Services (Walls, Ceilings, optional Interior Painting) Projects (gallery, filters, before/after sliders) Reviews (Google & Werkspot embeds, rating display) Get a Quote (standalone page for ads) Contact (phone, WhatsApp, map, hours) SEO Location Pages (4) /latex-spuiten-rotterdam /latex-spui...

    $138 Average bid
    $138 Avg Bid
    70 bids

    I need a hands-on virtual assistant who can take full ownership of my brand’s social channels—Facebook, Instagram, Twitter and TikTok—and turn them into lively, on-brand communities. The focus is social media management, but you’ll also dip into paid traffic so the role stays interesting and growth-oriented. Day to day, you will: • Plan a 30-day content calendar, design or source the creative, write captions and schedule everything at the optimal times. • Jump into the comments, DMs and mentions to keep conversations flowing and resolve issues before they escalate. • Track reach, engagement, follower growth and conversions, then translate the numbers into a concise weekly dashboard so we can steer strategy together. • Build and optimise G...

    $270 Average bid
    $270 Avg Bid
    60 bids

    Recommended Articles Just for You