The ultimate guide to hiring a web developer in 2021
If you want to stay competitive in 2021, you need a high quality website. Learn how to hire the best possible web developer for your business fast.
The Meta Pixel is a snippet of JavaScript code that allows you to track visitor activity on your website. It works by loading a small library of functions which you can use whenever a site visitor takes an action (called an event) that you want to track (called a conversion). Tracked conversions appear in the Ads Manager where they can be used to measure the effectiveness of your ads, to define custom audiences for ad targeting, for Advantage+ catalog ads campaigns, and to analyze that effectiveness of your website's conversion funnels.
rnThe Meta Pixel can collect the following data:
rnThe Meta Pixel is a snippet of JavaScript code that allows you to track visitor activity on your website. It works by loading a small library of functions which you can use whenever a site visitor takes an action (called an event) that you want to track (called a conversion). Tracked conversions appear in the Ads Manager where they can be used to measure the effectiveness of your ads, to define custom audiences for ad targeting, for Advantage+ catalog ads campaigns, and to analyze that effectiveness of your website's conversion funnels.
rnThe Meta Pixel can collect the following data:
rnPlease Do NOT Apply If You require passwords or direct unsupervised access You do not work remotely You only run ads without proper setup and tracking Meta (Facebook & Instagram) Ads Engineer / Digital Marketing Specialist (Restaurant Business) We are a restaurant business looking for an experienced Meta (Facebook & Instagram) Solutions / Ads Engineer to properly set up, audit, and optimise our digital advertising and tracking infrastructure. This role requires strong technical knowledge of Meta systems and Google marketing tools, with a focus on correct setup, compliance, and performance — not shortcuts. Key Responsibilities Meta (Facebook & Instagram) Set up, audit, and optimise Meta Business Manager Correctly configure Facebook Page and Instagram account Set up ...
I already have the Meta Pixel firing on every page of my site, yet too many of those page-view events never make it into Events Manager. My goal is to raise the share of events captured through the Conversions API so the data in Ads Manager matches what is really happening on-site and reporting becomes dependable again. Here is where things stand: • Browser-side Pixel is installed and verified. • A basic Conversions API connection exists, but only a fraction of page-view hits are coming through. • I’m measuring success by a clear lift in “Event Match Quality” and overall event accuracy—ideally >90 % of all page-views counted after deduplication. What I need from you: 1. Audit the current Pixel and CAPI setup, including any GTM or serv...
I’m gearing up for a sales-focused push on Facebook and Instagram aimed squarely at the 25- to 34-year-old crowd. I have ten product-demonstration videos ready to deploy and need a Meta Ads expert to turn them into a tightly structured, conversion-centred campaign. Here’s what I need from you: • Build the full campaign inside Ads Manager: objective set to Conversions, purchase event tracked via the Meta Pixel and any required API configuration. • Create ad sets that segment the 25-34 audience by interest and look-alike data, then load the ten video creatives with compelling copy and clear calls-to-action. • Launch with sensible daily budgets, establish a testing framework (placements, thumbnails, primary text) and optimise over the first seven days. •...
I need a specialist to get my tracking stack back in shape. The store runs on WordPress + WooCommerce and Google Tag Manager is already installed, yet Meta Pixel with CAPI is showing inaccurate data and Google Ads sometimes misses purchase events. Your job is to audit every tag, trigger, and data layer push, fix the Meta Pixel/CAPI deduplication, and make sure Google Ads purchase conversion tracking reads the exact order value once—and only once. While you’re inside, review the WooCommerce-to-GTM setup so every key event (Purchase, AddToCart, ViewContent, etc.) fires cleanly. Deliverables • Fully working implementation across Meta Pixel + CAPI, Google Ads, and GTM • Short, plain-language note explaining every change you made • Screenshots and successful...
Our e-commerce / lead-gen site already runs on Google Tag Manager, yet our key conversion points still aren’t being captured reliably. I need the container cleaned up and the Meta Pixel added so that the data flows correctly into both Google and Meta ad platforms. Scope of work - Configure or refactor GTM tags, triggers, and variables for the three events we rely on: Add to cart, Purchase completion, and Form submissions. - Install a fresh Meta Pixel, map those same events to Meta’s naming conventions, and pass along relevant parameters (value, currency, content IDs, lead type, etc.). - Verify that each event fires in GTM Preview, Google Analytics real-time, and Meta Events Manager. - Provide a short hand-off note or Loom walkthrough so the in-house team can spot-check...
Meta Ads Manager Needed – Performance-Driven, Not Theory We are looking for an experienced Meta (Facebook & Instagram) Ads Manager to manage, scale, and optimise our ad account. This is not a beginner role. If you only know how to boost posts or follow YouTube templates, don’t apply. What you’ll be responsible for: Setting up and managing Meta Ad Manager (Facebook & Instagram) Creating performance-focused campaigns (Conversions, Sales, Leads as needed) Audience research, targeting, and retargeting strategy Creative testing (copy + creatives – we’ll provide brand inputs) Daily monitoring, optimisation, and scaling Pixel setup, event tracking, and basic funnel optimisation Weekly performance reports with clear insights, not vanity metrics What...
Tengo un e-commerce COD y mi Pixel de Meta reporta datos de conversión inconsistentes. Los eventos se disparan, pero el número final de compras no coincide con la realidad y esto distorsiona mis campañas. Sobre todo, esto sucede cuando se crean Pedidos Preliminares de manera manual. • Verifique que los eventos estándar Purchase, AddToCart, InitiateCheckout y Lead se envíen con los parámetros correctos y sin duplicados; si es necesario, implemente Conversion API para reforzar la precisión. • Documente el flujo final (capturas y pasos) para que quede claro cómo mantenerlo. Objetivo: al finalizar, las conversiones registradas por el Pixel deben coincidir con las ventas reales del sitio y mantenerse estables en las campa&nt...
If you want to stay competitive in 2021, you need a high quality website. Learn how to hire the best possible web developer for your business fast.
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