B2B Technology Solution White Paper


Uniphore has developed a mobility solution for the insurance industry. We want to create marketing collateral for it in the form of a white paper

The White paper should have the following components:

- Title

- The abstract or executive summary

- Introduction — Define the issue and provide background discussion while building credibility. Find common ground with the audience and hook them in.

- Problem Definition — Thoroughly and completely identify the business problem our technology solves. This section should be entirely from the perspective of the target audience.

- High-Level Solution — Describe relevant technologies at a high level, including any competing technologies (which we will rebut later). Support arguments with tables, charts, and graphics. Quote industry experts as needed to bolster your positions. Educating the target audience on the current state of the art, as well as where the solution fits.

- Solution Details — Describe our solution in more detail. Use case studies or customer testimonials to support the arguments.

- Business benefits — Discuss return on investment (ROI), usability, adherence to standards, and speed of implementation. Show we understand your readers' pain and we can relieve it. Customer quotes again may be helpful.

- Summary — A quick summary emphasizes both the benefits of our solution as well as the risks to readers who decide not to use your product or service.

- Call to action —Emphatically tell readers what we want them to do and how to do it.

Skills: Articles

See more: white & case, white and case, where to find marketing experts, use case components, show technologies, product marketing positions, problem summary, marketing executive needed, it support positions, how to solution, how to find experts, how to find art, how to find a marketing executive, high level use case, find the solution to, find the solution for, find the solution, find the art, find marketing executive, find a solution for, experts solution, components of use case, business of executive summary, b2b quote, b2b marketing articles

Project ID: #2791426

3 freelancers are bidding on average $200 for this job


I can have the work done.

$250 USD in 20 days
(0 Reviews)

I will do this work properly

$149 USD in 2 days
(0 Reviews)

I will do an excellent job for you.

$200 USD in 5 days
(0 Reviews)