Men's Fashion Blog - Short-Form Product Reviews

This project received 20 bids from talented freelancers with an average bid price of $142 AUD.

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Project Budget
$30 - $250 AUD
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Project Description

We are looking for a regular writer/copywriter for our blog. Our site typically provides short reviews/descriptions of products, written in a casual, light hearted and fun way. The posts are typically less than 100 words each (3-4 sentences). We currently have a list of 100 or so products to start working on but will likely have further work following this.

General guidelines:

- Written content is to be tailored to a primarily male audience, 18-35years old, geographically based in USA, UK and Australia. Our readers are cosmopolitan, tech-savvy, style-conscious and socially connected.

- Don't copy product descriptions word-for-word from the product site, however some key features may require wording to be taken directly from the source. For example - when describing heavily feature packed products such as electronics and automobiles, it's okay to list out specific specs (e.g. "...the phone features a 1080p screen, 8 gigs of ram and a micro SD card slot").

- Don’t be afraid to apply a slightly humorous tone to the written content (but don’t overdo it).

- Present a generally positive opinion about the products (although sometimes the odd minor criticism is ok) and explain why the product may be useful to the reader.

- At the end of each post, state the price of the product in italics (e.g. US$[url removed, login to view]) and ensure the correct currency symbol is used (e.g. US$, AU$, ₤ or € etc). In the cases where the price of a product is unavailable, then the price does not need to be included in the post.

Example Posts:

"If you're dying for a flashback straight from the 1980s, then you will be shamefully amused by the Super Mario Bros Trump Limited Edition Playing Cards. The cards are complete with "retro 8-bit dot" imaging that will have you reminiscing back to those mornings spent while wearing your He-man pajamas in front of the television with a bowl of cereal. With these cards in tow, your weekly poker game will surely be filled with Nintendo sound-effects. $[url removed, login to view]"

"The Klein 98222 BBQ Tool Set is the only way to make the ritual of barbecuing even more manly. With the grip comparable to professional-grade tools, these rust-resistant and rugged BBQ utensils will be certain to provoke a man-grunt or two while cooking those succulent steaks to grilled perfection. The 17-inch length is long enough to ensure no singeing occurs, while still maintaining the stability to ensure no BBQ-fouls or meat-dropping happens. $[url removed, login to view]"

Sample Post:

Please select any 2 of the products below and write a sample post for each to apply for the job:

[url removed, login to view]

[url removed, login to view]

[url removed, login to view]

[url removed, login to view]

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