New Start Internet Company Needs a Business Plan

This project was awarded to Ashfield for $200 USD.

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Project Budget
$250 - $750 USD
Total Bids
Project Description

New internet Start up needs an experience writer to help write a business plan in the automotive field. This is a new concept for the business plan is to impress angel investors. I will need marketing and analysis research. Please no templates! You must be able to sign a NDA. The winner will provide:

[url removed, login to view] Summary

2. The Challenge

3. Situation Analysis

Competitor Analysis (There is NONE)

• Market Positions
• Strengths
• Weaknesses
• Market Shares

Market Segmentation

• Description
• Percentage of sales
• What they want
• How will they use our service
• How to reach the customer
• Price Sensitivity

Selected Marketing Strategy

• Products
• Brand Name
• Quality
• Scope of Product Line
• Warranty
• Packaging


• List price
• Expected volume
• Discounts
• Payment terms


• Distribution Channels (retail,direct,distributor,intermediates)
• Motivating Channels –Distributor margins
• Criteria for evaluating distributors
• Locations
• Logistics, Including transportation, warehousing and order fulfillment


• Advertising, including how much and which media
• Public relations
• Promotional programs
• Budget, determine break-even point for any additional spending
• Projected results of the promotional programs

Short and long term Projections

• Immediate effects
• Expected long term results
• Forecast of revenues and expenses
• Break even Analysis

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