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New Start Internet Company Needs a Business Plan

This project was awarded to Ashfield for $200 USD.

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Employer working
Project Budget
$250 - $750 USD
Total Bids
8
Project Description

New internet Start up needs an experience writer to help write a business plan in the automotive field. This is a new concept for the business plan is to impress angel investors. I will need marketing and analysis research. Please no templates! You must be able to sign a NDA. The winner will provide:

[url removed, login to view] Summary

2. The Challenge

3. Situation Analysis

Competitor Analysis (There is NONE)

• Market Positions

• Strengths

• Weaknesses

• Market Shares

Market Segmentation

• Description

• Percentage of sales

• What they want

• How will they use our service

• How to reach the customer

• Price Sensitivity

Selected Marketing Strategy

• Products

• Brand Name

• Quality

• Scope of Product Line

• Warranty

• Packaging

Price

• List price

• Expected volume

• Discounts

• Payment terms

Distribution

• Distribution Channels (retail,direct,distributor,intermediates)

• Motivating Channels –Distributor margins

• Criteria for evaluating distributors

• Locations

• Logistics, Including transportation, warehousing and order fulfillment

Promotion

• Advertising, including how much and which media

• Public relations

• Promotional programs

• Budget, determine break-even point for any additional spending

• Projected results of the promotional programs

Short and long term Projections

• Immediate effects

• Expected long term results

• Forecast of revenues and expenses

• Break even Analysis

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