The plan should be written in a standard format.
The plan is to be for a startup in the ICT industry it should include but not only the information below:
Mission statement and/or vision statement so you articulate what you’re trying to create;
Description of the company and product or service;
Description of how the product or service is different;
Market analysis that discusses the market we’re trying to enter, competitors, where we fit, and what type of market share we believe we can secure;
Description of the management team, including the experience of key team members and previous successes;
How we plan to market the product or service;
Analysis of the company’s strengths, weaknesses, opportunities, and threat, which will show that we’re realistic and have considered opportunities and challenges;
Develop a cash flow statement so we understand what our needs are now and will be in the future (a cash flow statement also can help us consider how cash flow could impact growth);
Revenue projections; and
Summary/conclusion that wraps everything together (this also could be an executive summary at the beginning of the plan).
The bidder should be able to give examples of what is expected in the above points when asking for information, meaning there is a need for constant communication in the process of compilation. Any other information needed will be supplied after project is awarded.