Wine project - Direct marketing

This project is now closed with a project budget of $25 - $50 AUD / hour.

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Project Budget
$25 - $50 AUD / hour
Project Description

We are seeking a Sydney, Australia base, front line, hard working, practical, low maintenance, independent, old school direct marketing expert to assist us with our B2C wine business during February and March 2013. Working from Sydney, Australia, probably from a home office, possibly from our city office, we need a professional with 5+ years experience in wine sector DM and eDM, skilled in the day to day operation and management of Sysnet, Mailchimp and online shops. We are looking for a person seasoned in direct marketing campaign planning, implementation and analysis. We require help from a person with a track record of success in direct marketing and selling who talks in the language of DM (who can calculate and explain "campaign allowable" for example).

During February and March, sub-projects will include detailed analysis of past and present campaigns, data entry and fact gathering re current campaigns (into Excel or CRM), generation and implementation of Feb-Jun DM and eDM campaigns in concert with the team and assistance in developing and writing a 5 year B2C business case.

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