Essay Question

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Principles of Logistics and Marketing


Explain how logistics principles can support the formulation of marketing strategies. Use examples from the Transport and Logistics industry to support your answer.

Things to do:

1) This is an individual piece of work.

2) The word length is 1500 words

3) The essay is to be correctly referenced using the Harvard system.

4) The essay must contain a bibliography.

5) The essay is to be written in correct standard English

6) Understand the importance of marketing strategies in differentiating logistics delivery.

7) use appropriate examples from the transport and logistics industry

8) support answers with relevant sources then using the Harvard system to reference.

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