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LOGO DESIGN

This project was awarded to pinky for $55 USD.

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Employer working
Project Budget
$30 - $250 USD
Total Bids
32
Project Description

Design Brief

Design requirements

Logo design

Stationery design

o Letterhead

o Business card

o With compliments

Technical requirements

-

Provide 3 design concepts (please note that only one concept will be chosen for

refinements and application to stationery, however all concepts will remain the

property of Zmokey)

Colour-pallet with CMYK and RGB references

Font identification

Logo dimensions

File formats

o Scalable Vector Graphic (SVG)

o Templates should be provided as MS Office Word

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Business description

Web-based company that specializes in:

- Software shortcut keyboard skins for Apple Mac desktop and laptop keyboards and

Mac-based design software, this currently includes:

o OSX

o Photoshop

o Final Cut Pro

o Logic

o Aperture

- Keyboard skin customizations to suit specific business and software needs

- Keyboard skins to suit the business environment and budget

Target market

Businesses

- Design studios

- Film production studios

- Broadcast studios and corporations

- Print companies

- Computer and software retailers

- Tertiary institutions i.e. School of Design or School of Communications

- Tertiary retailers i.e. Co-op bookstores

Individuals

- Students

- Designers

- Photographers

- Editors

Our target audience is primarily in Australia, however we ship worldwide to both individuals

and businesses.

How should the brand make that target audience feel?

Customers should feel:

- They can have confidence in the product and company

- They have a trusted partner in Zmokey

- That Zmokey is a reliable supplier

Design Tone and visual goals

Overall tone and visual style should be:

- Sharp and professional

- Clean and not over-cluttered

- Have a creative technology flavour

- Strong in colour

- Possibly incorporate a unique and recognisable icon/graphic

- Appealing to both business and individual

Awarded to:
Skills Required

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