450073 Logo and branding help
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Need logo/ header design/ and branding help. I am using a WP premium template (WOO THEMES framework, Coda child theme).
Niche topic is spirituality. Target audience: 35-55 years old, upper middle class, predominantly female, most likely hatha yoga practitioners or involved in other spiritual discipline.
Concept: primary imagery is of a swan, drawing on Hinduism and European mythology involving the swan as a symbol for certain spiritual ideals (swans are revered in Hinduism, and are compared to spiritual persons whose chief characteristic is to be in the world without getting attached to it, just as a swan glides on water without getting its feathers wet. In mythology, the bird is mute and believed to possess some powers such as the ability to eat pearls. They are also believed to be able to drink up the milk and leave the water from a saucer of milk adulterated with water.)
The site will sell a series of screencast videos/ lectures/ talks on such subjects as the Bhagavad Gita and perhaps contemplative spirituality in other religions.
I can provide more on this concept. Presently I have no graphics and would need help with BRANDING as well.
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