Property Club (specifically Property Loans) would like ideas around mapping out a marketing campaign with suggested artwork and wording where;
a) it is a David a Goliath thing where - we're relatively new but taking on the big four established Australian banks that we believe;
b) are ripping people off;
c) that we can provide a much better priced product where people are treated as a person not a number;
d) our slogan is "NOW we'll save you" - we want to push the point that they are paying these big 4 (banks) too much. They can transfer their business to us and we can save them.
Big four banks are Commonwealth, ANZ, Westpac, NAB
company website is [url removed, login to view]
Attached is current Property Loans Logo, which we would like ideas around