Sunny Cruise is planning to launch Asia's 1st budget cruise operation in Singapore. They are seeking your advice as a Marketing Manager on how e-Marketing could benefit this organization; and which elements of digital Marketing would be most beneficial in your opinion.
In your proposal, explain how you would implement an online Marketing in practice, and any barriers in getting it started, or any opportunities that should be considered.
Between 1500 and 2000 words. This word count does not include the coverpage, table of contents, list of references, appendices or any diagrams you might use. Therefore, you can place any supporting material that exceeds this word limit into appendices. However, the reader should not havbe to look at an appendix to know the main thrust of the points ou are making in your assignment.
Harvard Referencing is MANDATORY to avoid plagiarism.
Arial Font Size 12
Line Spacing 1.5
This is just a school assignment, at diploma level. So it does not have to be too formal. I need it to have table of contents, introduction, and the headings and sub-headings and then a conclusion and so on. Most importantly, harvard referencing is a MUST to be included.