Marketing of Household goods
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Project Budget$250 - $750 USD
I am looking for a marketing strategy for general household goods imported from the United States to West Africa. Bulk goods such as laundry soaps, bath tissue, kitchen towels. Mostly, there is a demand for household goods from the developed world due to quality advantage. There are a couple of companies doing this in West Africa but there is a huge market potential (160 million people in Nigeria alone). Looking for marketing edge and tips on how to reach a wide audience and set my company apart from others. Will not be opening up a store due to large overhead costs.
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