Potential vegans and vegetarians everywhere find converting extremely hard for 1 reason: They just don't know what they can and cannot eat. By law food packaging is required to list it's ingredients, but how many people know that "food preservative 252" is a product derived from waste animal matter.
My idea is that there would be an app that allows the user to take a photograph of the packaging bar code that links to a user-driven database, which would then show 2 simple boxes indicating whether it contains meat (vegetarian friendly), and whether or not it contains any animal products (vegan friendly) and what they are.
The app would also benefit greatly from a search function, enabling users to search the database for any ingredients they are unsure of.
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