Wedding cake website and installation

This project was awarded to wdwmkr for $295 USD.

Get free quotes for a project like this
Project Budget
$250 - $750 USD
Total Bids
Project Description

Website design brief for Velveteen


Velveteen is a bespoke wedding cake business in Wimbledon, London. Our target clients are successful young professional who live in the local area. We will attract them by offering aspirational cake designs with a focus on sugar flowers and a variety of interesting flavours. What we’re not about is cutesy, frilly cakes like the majority of designers offer.

[url removed, login to view]

We’d like you to design a website in Wordpress and install it to We have some ideas on what we like from other websites (see [url removed, login to view] and url’s below) but we’re looking for creative input from you. To help facilitate discussions, we propose to have a separate Skype conversation with Freelancers who are interested in the project so we can understand your ideas and how best to proceed with the project.

Must have’s

• Have an editorial, aspirational and grown up style (absolutely no pinks and frills!)

• Simple and easy to navigate, not too many clicks to find what the viewer is looking for

• Pages load very quickly

• facebook, Google+ icons linking to relevant facebook and Google pages

• Copy and photographs easy to update and change through Wordpress

• Correct screen sizing on the main web browsers and automatically adjust to fit different screen sizes including ipad.

• London phone number and contact email address on every page

Would be nice to have

• A magazine feel and look

• Ideally avoid a traditional layout of a webpage with a page bar at the top – can we make the website flow from one page to the next without being annoying for the viewer

• We like the attached font (another_typewriter) in a dark grey but happy for your input on the most suitable font

• Black or dark colour back ground

• Use different picture frames to frame content

• Copy and pricing next to the image of each cake

Example of a site we like

• [url removed, login to view]

Wordpress theme that we like

• [url removed, login to view]

• This site template could be used but we’d like your creative input. Let us know if you’d like the Wordpress zip file for the TheStyle template

Example of a site that we don’t like

• [url removed, login to view]

• [url removed, login to view]


• Homepage including about us

• Core gallery with 10 cakes (more will be added over time)

• Collection gallery with 3 cakes (cakes will be transferred from the Collection to the Core gallery over time and new ones added to the Collection to keep it fresh and new)

• Blog

• Contact us (including details on coming to a consultation and a contact us proforma, something like [url removed, login to view] is fine and it would be good to have the Google map – address details to follow)

• Flavours

• Testimonials

Velveteen logo

As part of the project we’d like you to design a logo for Velveteen to be used on the website and other written communication.

Time to complete

1 month after the project has been awarded for both the website design, logo and uploaded.

Awarded to:

Looking to make some money?

  • Set your budget and the timeframe
  • Outline your proposal
  • Get paid for your work

Hire Freelancers who also bid on this project

    • Forbes
    • The New York Times
    • Time
    • Wall Street Journal
    • Times Online