Advertisement Graphic Designing for Cleantech Non-Profit Organization
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Project Budget$2 - $5 USD / hour
**Seeking Advertorial Graphic Design for Cleantech Non-Profit Organization**
The advertisement graphic design should appear as the following sample (see attached PDF file).
**The design will appear on back cover of Wall Street Journal newspaper this month**. I will gladly submit your name for credit in this publication insert which can be used to bring you higher paying graphic design jobs in the near future.
Please skype or send instant messenger for more details.
**NOTE:** Also seeking web graphic designing for same publication for online version. Contact me for more details.
Please view graphic design specifications below
Four-color Ad Material Requirements
Digital material required: PDF (preferred) Post Script (EPS). Include registration marks.
Color material is not accepted from AP AdSend.
? TYPE FONTS: Include all screen and printer fonts with digital files. Try to avoid using style attributes offered in application tool bars. Use actual typefaces for best results. NO MULTIPLE MASTER (MM) FONTS OF ANY KIND.
? GRAPHICS: Provide all high-resolution scans in place.
? FILE TRANSPORTING: CD
? PROOFS: Provide proofs for digital ads. Digital hardcopy newspaper proofs are acceptable. If there is no proof supplied the agency accepts the responsibility for the final print outcome.
? DOT GAIN: For best print results compensate for 35% dot gain (tone value increase) in the midtone dot at 100-line screen
Dot Size Requirements for 100-Line Screen.
The following dot size requirements compensate for newsprint dot gain (TVI)
Other Color Quality Reminders
l Maximum Color Density: 220%-240% with only one color solid. Two secondary colors should not exceed 90% each. Single colors not intended to print solid should not exceed 80%. For optimum results use Under Color Removal (UCR) or Gray Component Replacement (GCR) when preparing files.
l Maximum Four Color Black: 80% black, 40% cyan, 20% magenta, 20% yellow.
All areas containing 100% ink coverage of Cyan, Magenta and Yellow in two- and three-color combinations over 1" in size must be screened back to a maximum of 90%.
l Text & Graphics: Type should only be surprinted in areas having tint values of 30% or less. Four-color reverses should not be smaller than 18 point and should be reversed out of areas having at least 70% tone value in black, magenta, or cyan. Remove all colors under reverse to avoid registration problems.
l Unsharp Masking: Printing may soften dots. When the subject matter permits, unsharp masking should be considered.
Material Sizes of The Wall Street Journal
l Depth of Column: 294 agate lines ([url removed, login to view], 21 in.) : 6 columns to a page.
l Full page: 1,764 agate lines. (6 col x 294 lines)
l Printed ad page size: 21"(depth) x [url removed, login to view]"(width)
l Gutter bleed width: [url removed, login to view]" (12 columns)
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- The New York Times
- Wall Street Journal
- Times Online