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21 landing pages are needed in a short period of time. The email banners/ads specific to each landing page will be provided. Content for the landing pages will also be provided. We have a variety of stock images ready to go for the project.
The landing page should allow us to capture a visitors information through a lead form.
The landing page should be targeted to a particular stream of traffic. Example: from a email campaign.
The landing page should prompt the visitor to complete the action required.
The landing page should match the look and feel of the website.
Analyze the performance of the landing page conversions.
Needs to easily integrate with email campaigns.
Site should load quickly
No pop ups
Site should be easy to scan and navigate.
Products and services should be stated clearly as well as the benefits offered.
Keywords will be provided
Landing pages should be clear, concise and straight to the point. - Visual aids and content should be used in a persuasive manner to set the tone/mood. The call to action should be clear.
20 landing pages should be standard
1 landing page/end page should be the last page that the customer/client is directed to make the final purchase. - For this page a payment gateway (paypal, [url removed, login to view]) will be provided. - E/commerce.
What we want to do:
Increase the likelihood of converting the traffic into leads.
Build effective landing pages which would allow us to direct our website visitors to targeted pages and capture leads at a much higher rate.
We would like to get as many sign ups/submissions as we can.
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