In Progress

Marketing Strategy Assignment

Aiming for a 2700-3000 word report following the given structure…

Title: In a short report this may simply be the front cover. In a long one it could also include Terms of Reference, Table of Contents and so on.

Executive Summary: Give a clear and very concise account of the main points, main conclusions and main recommendations. Keep it very short, about a page or a few % of the total length. Some people, especially senior managers, may not read anything else so write as if it were a short stand-alone document. It isn’t but for some people it might as well be. Keep it brief and free from jargon so that anyone can understand it and get the main points. WRITE IT LAST, but do not copy and paste from the report itself; that rarely works well.

Introduction: This is the first part of the report proper. Use it to paint the background to ‘the problem’ and to show the reader why the report is important to them. Give your terms of reference (if not in the Title Section) and explain how the details that follow are arranged. Write it in plain English.

Current Situation: This is where you report the facts as they are now. It will probably have several sections or sub-sections each with its own subtitle. It is unique to your report and will describe what you discovered about ‘the problem’. Take care to answer the exact question which has been set – if you write about retail outlets when the question is about a specific brand you will lose valuable marks and possibly fail. If in any doubt ask your tutor!

These sections are most likely to be read by experts so you can use some appropriate jargon but explain it as you introduce it. You are supposed to be demonstrating your understanding of the topic so this is a great opportunity to arrange the information logically, putting things in order of priority -- most important first. In fact, follow that advice in every section of your report. You may choose to include a Discussion in which you explain the significance of your findings but remember to use a report style structure throughout your work.

Recommendations: This is the heart of your report. What do you suggest should be done? Don’t be shy; you did the work so state your recommendations in order of priority, and in plain English. Again it will probably have several sections or sub-sections each with its own subtitle

Conclusions: Present the logical conclusions of your investigation of ‘the problem’. Bring it all together and maybe offer options for the way forward. Many people will read this section. Write it in plain English. If you have included a discussion then this section may be quite short.

Appendices: Put the heavy details here, the information that only specialists are likely to want to see. As a guide, if some detail is essential to your argument then include it in the main body, if it merely supports the argument then it could go in an appendix. Make sure you signpost this information in the main body of your report.

Skills: Research Writing

See more: writing style guide, writing report marks, writing recommendations, writing heart, writing findings, writing conclusions, writing executive summary, writing argument, academic writing important, way writing report, tutor academic writing, things use writing, answer writing academic english, table contents writing, significance academic writing, retail specialists, problem summary, order report writing, writing well summary, main points report writing, introduction english academic writing, write findings academic report, write academic style, write english academic summary, write report academic

About the Employer:
( 2 reviews ) london, United Kingdom

Project ID: #2544547

25 freelancers are bidding on average £54 for this job


Greetings! It would be my pleasure to work with you on this project! My highest reviews in the field of academic, report and dissertation writing on this website speaks about my credibility (Proof: http://www.freelance More

£75 GBP in 4 days
(765 Reviews)

Its my pleasure to bid over here. Looking forward for your positive response. Kindly refer to pm please for details.

£60 GBP in 4 days
(261 Reviews)

Hi, Have pleasure to bid on your valuable project! Highly efficient with tenacious attention to details! Extremely willing to undertake any piece of work where I have sufficient knowledge or enough interest to undertak More

£39 GBP in 3 days
(134 Reviews)

Hello sir, Greetings!!!Right person is here according to your requirement. I'm constantly providing great, highly informative, analysis where necessary, great and quality papers, essays, reports, case study, dissert More

£100 GBP in 5 days
(61 Reviews)

Hi rizwanshah143, you don't need to go too far in search of top-notch academic writer. I am a highly experienced academic writer with years of experience writing university essays, reports, case studies and thesis. More

£35 GBP in 3 days
(65 Reviews)

Hi I ma Julia. Please check PM

£140 GBP in 7 days
(33 Reviews)

I am ready to work on this, pls check PM for details.

£110 GBP in 4 days
(18 Reviews)

You think about quality, we deliver it. Please check PM.

£55 GBP in 4 days
(26 Reviews)

Hi,I am an accomplished essay writer with over 1000 marketing essays and 2 years experience in writing top notch essays.Kindly see the message box.

£20 GBP in 6 days
(62 Reviews)

We have required resources and expertise to deliver the job with best quality and as per your satisfaction. Please provide further details to start the task.

£70 GBP in 5 days
(19 Reviews)

dear sir please check pm

£50 GBP in 5 days
(24 Reviews)

Hi! I can do this project perfectly! Regards

£80 GBP in 3 days
(22 Reviews)

Greetings! I am ready to start. Thanks

£35 GBP in 5 days
(15 Reviews)

Hi, thanks for your project. More details on my bid are in your inbox.

£55 GBP in 7 days
(21 Reviews)

I'm ready do work.......

£35 GBP in 6 days
(13 Reviews)

I can do this for you in maximum 2 days from the assignment of project. I have been working on such assignment from last four years now. Kindly consider. You will not regret hiring me, please check PM for sample. T More

£50 GBP in 2 days
(4 Reviews)

Please check your inbox

£30 GBP in 4 days
(9 Reviews)

I have done several marketing and business plans. You suppose your work has completed.

£40 GBP in 2 days
(1 Review)

Hi! I am confident of handling it accurately. Regards

£50 GBP in 3 days
(1 Review)

arwiaz is the name of an oath to deliver quality service

£30 GBP in 4 days
(0 Reviews)