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EXPERIENCED Freelance writers for Beauty, Fashion and Lifestyle publisher for People of Color

DRK Beauty Freelance Writers Guide

About DRK Beauty

DRK Beauty is a beauty, fashion and lifestyle destination for people of color where community is at the heart of everything we do. We aim to bring a fresh approach to content and community.

DRK Beauty recognizeS that the relationship between brands, influencers, and consumers of color is flawed. DRK Beauty aims to fix this through an innovative approach to community, content, and commerce which will reveal itself gradually over the course of 2020.

Our Vision and Content Strategy for DRK Beauty

We aim to make DRK Beauty THE destination for people of color to go to for their beauty, fashion and lifestyle content as well as community.

Our target audience is mainly women and LGBTQ+ of African and Latin descent aged 25-34, with a view to becoming more multi-cultural over time.

When co-founders Danielle Jackson and Wilma Mae looked at other publications for people of color in this space, they discovered that there is no easily searchable repository of useful, helpful content when it comes to beauty, fashion & lifestyle for women of color. DRK Beauty’s aim is to differentiate from the rest and redefine the genre completely.

It is early days for DRK Beauty. We are establishing our tone of voice and style. We are looking to work with several experienced and talented freelance writers to help us establish our unique tone of voice through well-written, well-researched articles that are both SEO friendly and different to the glut of click-bait articles that pervade the internet. We are looking to differentiate ourselves at every touchpoint of the user journey.

Are you the writer to help us do that?

OUR CONTENT BUCKETS

Beauty (cosmetics, treatments, hair products & styles)

Wisdom and Wellness

Fashion

Lifestyle

Community Storytelling

TONE & STYLE

-­‐   Conversational tone that is written without colloquialisms and cultural vernacular, which will date the copy.

-­‐   Posts must help readers accomplish something, and/or learn something new.

-­‐   Articles should consist of short, concise paragraphs that are easy to read

…  Re-cap of key takeaways at the end of the articles.

-­‐   Fully formatted sections to make posts easy to skim through

ABOUT YOU

You are an experienced writer with at least 5 years of professional content/journalistic writing under your belt and have a passion for storytelling and factually informative articles. We’re looking for someone who is hungry to write with more depth and substance than the norm. We want to work with writers who have experience in traditional women’s publications but who crave to do it differently. You are adept at devising story concepts with minimal guidance.

We prefer a writer who is NYC based as we would ideally like to meet them in person and occasionally invite them to brainstorm with our team. We will consider US-based writers only for the time being.

PLEASE ENSURE THAT YOU SUBMIT A RESUME WITH PREVIOUS WRITING EXAMPLES AND A COVER LETTER. NO RESUME, NO COVER LETTER, AND NO WRITING EXAMPLES = REJECTION.

GRAMMATICAL ERRORS AND SPELLING MISTAKES = REJECTION

Skills: Article Writing, Content Writing, Ghostwriting, Copywriting, Blog

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About the Employer:
( 0 reviews ) Brooklyn, United States

Project ID: #23399704

8 freelancers are bidding on average $107 for this job

Geeks99

Hi there, We have gone through your description and understand that you need a proficient and experienced writer. We are proud enough to tell you that we can turn out to be the best option for you since we have succ More

$250 USD in 7 days
(193 Reviews)
6.9
coozmoobusiness

Hey, I’ve gone through the project description and I’ll be happy to work on this. I am very much interested to work in your project with all of your requirements. I am very proficient in English Grammar and vocabulary More

$140 USD in 7 days
(60 Reviews)
6.1
CRBW

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$30 USD in 1 day
(171 Reviews)
6.2
InnovativeHub

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$30 USD in 1 day
(35 Reviews)
4.7
ShaikhAneesa

Hello, This is Aneesa. I am a professional writer. I have completed my P.hD. in English language and literature. I have been writing blogs, articles, copywriting, thesis, report writing, research writing, and much for More

$100 USD in 7 days
(8 Reviews)
4.1
mrroshoo

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$140 USD in 7 days
(0 Reviews)
0.0
alassiasma

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$30 USD in 1 day
(0 Reviews)
0.0
Shireenbarnett

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$133 USD in 4 days
(0 Reviews)
0.0