We need 2 press releases created for our tingetip sex toy. This is an adult product, so please do not consider if this causes you any offense. Most of our sales are actually through professional registered sexual therapists.
One press release is for Christmas, the other for general use.
The key is good copy that will get the attention of journalists and get used. They need a strong headline and a good story.
The press releases should try to keep the interest of readers who may not read articles about sex toys. You may find relevant content on the 'for therapists' page on our website. Research shows that around 70% of women require direct clitoral stimulation to reach orgasm, hence why vibrators are recommended by sexual therapists. When people mention vibrators, the public think of rabbits, whereas most women prefer to buy small, discreet vibrators. Over 80% of our customers are women!
Full product information can be seen on our website [url removed, login to view] and I have attached previous press releases.