Direct Response Copywriter


As the Direct Response Copywriter, you’ll be primarily responsible for managing and executing our email strategy, including developing creative content, revenue-generating emails and sequences, as well as sales funnels and landing pages.

Main Responsibilities:

Interpret creative direction and adapt points from creative briefs into persuasive copy concepts.

Revise existing and create new email sequences to drive performance and revenue

Develop 5-7 email campaigns per week, focused on both strong storytelling and revenue generation

Conduct A/B testing and make decisions according to the collected data.

Develop reporting solutions to measure and optimize performance.

Use SEO principles to maximize copy’s reach.

Work with internal teams to ensure email strategy ladders up to brand priorities and campaigns

Work closely with the design team to ensure content reflects brand guidelines

Develop sales funnels, landing pages, and other sales copy as needed to support our campaigns and digital properties

Person Specifications:

BS/BA degree in any relevant discipline.

2-3 years of proven experience in direct response and long-form copy.

Strong storytelling skills in emotional/psychological engagement.

Proven track record in developing and executing email strategies, developing sales funnels, and sequences

Native English speaker.

Proficiency in Klaviyo is an asset.

SEO experience is an asset

Skills: Business Writing, Copywriting, Marketing, Sales, Startups

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About the Employer:
( 0 reviews ) Riyadh, Saudi Arabia

Project ID: #18873524

9 freelancers are bidding on average $22/hour for this job


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