I'm looking for a market research and a business plan for an internet start up to be launched in India. Following are the products I am looking at. Would like to have separate reports for each of them.
1. Online fashion jewellery and accessories (hair accessories & hand bags) store. Primarily focusing on fashion jewellery.
2. Online lingerie store
I would like to have a complete business plan. Points mentioned below is a general guide only and should not be considered a complete and final requirement;
- What is the scope for the product
- What is the market size potential
- How is the competition in the market
- What would be main concerns for buyers not to purchase the products
- What would be main incentives to purchase the products
- What is the best way to gain maximum exposure/sales
- cost of web marketing. how much would be a monthly allocation required for marketing
- Is Cash On Delivery(COD) a must for Indian customers.
- Cost of setting up COD and any drawbacks of using COD. Does the cost of COD & drawbacks outweigh the benefits of using COD.
- Which are the best and cost effective fulfilment services in India
- Which fulfilment services has the least charges for COD
- What are the taxes involved in selling the products.
- Is it possible to ship products to all PIN numbers in India through courier companies.
- Does customers prefer free shipping
- Would customers be ok with shipping charges below certain purchase amount say Rs 700.
- What type of products are preferred by online customers in the case of jewellery (say indian fashion jewellery products or european jewellery designs or jewelleries made in china/thailand/korea etc)
Let me know if you have any questions related to any of the points mentioned above.