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I’m planning an on-ground research & survey aimed squarely at end users, so I can uncover their unmet needs, pain points, and purchase drivers. The assignment covers everything from refining the questionnaire through Urban & rural sections (offices, departments, instituitions), gathering responses, then turning the raw data into a concise, insight-rich report. Location: Prayagraj District, Uttar Pradesh, India Basic & Neccesary Requirement: 2 Wheeler (Bike or Scooter), enthusiastic to drive through 100-150 Km daily run Scope of work • Conduct field interviews face-to-face; I’m open to a mix of paper, tablet, or mobile-based capture as long as accuracy and speed are ensured. • Predefined locations, offices to target within a region radius of 80 Kms. • Design a clear, bias-free questionnaire focused on motivations, preferences, and satisfaction gaps. • Analyse results, highlight key findings, and translate them into actionable recommendations for product and marketing strategy. Deliverables 1. Final survey instrument (editable). 2. Fieldwork log documenting dates, locations, and respondent counts. 3. Raw dataset (CSV or Excel). 4. Summary deck with charts, heat-maps, and narrative insights. 5. Executive report (≈10 pages) outlining conclusions and next steps. Acceptance criteria – Good command over local language, hindi acceptable. – Minimum response quota met as agreed before kickoff. – Data accuracy spot-checked against originals and passes logic checks. – Recommendations clearly trace back to quantified consumer feedback. If you’re comfortable managing end-to-end consumer fieldwork and can turn data into practical recommendations, let’s talk methodology and timeline so we can launch quickly.
Project ID: 40434143
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Active 7 days ago
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