I have a running website on the shopify platform for over two months now. I pretty much have everything set up for the facebook portion and analytics but i'm having trouble with -
integrating conversion tracking setting up add to cart goals and Purchase Goals.
creating custom audiences - add to cart and purchasers
Lookalike audiences for both.
Checking that my pixel is correctly set up on my website.
checking that it is correctly set up in my add to cart page.