I need help with installing google tag manager. I have access to insert code into my web pages header but am not sure how to implement everything correctly and all I see is
Fix your audience source that's not sending a required parameter
Your campaigns can't tailor dynamic ads based on user activity when your audience source doesn't send the required parameter. Make sure that the required parameter is being sent correctly.
Your audience source may not have the required parameter for your business type on all relevant pages or events. Check that you're passing the required parameter for your business type anytime users interact with products or services that you want to advertise. Note that Google Analytics refers to parameters for remarketing as Dynamic Attributes. Learn more
Issue: id not received since 2021-07-06
The whole thing is a bit of a mess, I have added code to header but not sure why or even if it is correct
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