*Note that only custom responses to this Project which address the below vision and speak directly to our brand, the MMA fighting industry and our overall vision will be assessed.*
We are seeking an extremely talented individual or team of web developers AND graphic designers to take a template Shopify Theme (Parralax Aspen theme [login to view URL]) and turn it into a beautiful, multifaceted website for a Mixed Martial Arts clothing brand!
The brand itself has been in existence for the better part of 5 years now and has a loyal consumer base which have been developed through an incredibly strong social media presence. We are now seeking to try and monetise this customer base of more than 30,000 active followers / users et cetera by driving our engaged social media audience to our website to purchase our clothing lines!
The existing brand and website can be found at www.bowfighters.com.au. With a unique focus on Mixed Martial Arts MMA, the site we are looking for needs to have powerful and incredibly crisp imagery, simplicity and of course a brilliant customer experience so they are able to purchase our clothes with incredible ease.
Functionality - refer to [login to view URL] before reading below
The high level technical requirements of the first phase of our website are therefore as follows:
1. Implementation of full Google Analytics Suite / Facebook Analytics and further search engine optimisation for the Bow Store;
2. Redesign of Product Page to provide a cleaner UX when making a purchase decision;
3. Complete redesign of the Advocates page;
4. Inclusive Blog / Vlog system;
5. Implementation of responsive website to ensure that we can support mobile traffic and general CSS / website styling improvements throughout the remainder of the site;
6. Implementation of Affiliate Marketing System;
7. Implementation of MailChimp Automated Marketing System;
These issues are expanded upon in much more detail in the attachment which must be reviewed!
User Interface / User Experience - refer to [login to view URL]
In order to provide a high level 'functionality' overview, we have developed a Bow website based on what the new website can do or where I think the brand has massive potential and what it should be focusing upon.
Note that the design and layout of this website is horrible and is not to be used as inspiration! We require significant graphic designer input here to create a beautiful user interface for the website users which will include all photo layout and choices. We can provide some template photos for use however, there will also be a requirement that the graphic designer source additional photos for specific pages if there is nothing that we have as a collateral that fits the use case!
The overall outcome is that these new website users will constantly be exposed to ‘Bow Products’ and if the training and blogs are good, they will want to associate themselves with the grand and therefore will hopefully be more likely to buy more Bow Products.
The website above is only a prototype and again, is not to be used as the foundation for aesthetic design / layout etc. It is solely for the functionality side of things! N.B there is still a bit of dummy data in there which can be ignored but you will get the gist.
We look forward to discussing our website requirements in more detail in the near future.
95 freelancers are bidding on average $2418 for this job
Greetings from Infoway! After reviewing your project scope i have some initial queries [login to view URL] many product will be there in your website? [login to view URL] type of product category will be there on your website? [login to view URL] type More