Fundraiser Coffee Labels

This is a test project to create labels for a school or organization fundraiser. I expect this will be followed by many projects of similar type which will all be coffee labels for a fundraiser. The following is our format. I would like you to follow the instructions

Project Title: Jackson Middle School Robotics 2017

Project Summary: Create 2 label(s) for use on a coffee bag. The label is specific to the organization and fundraising event. If there are multiple labels, they should have a similar style. You may like to use the organization's website for inspiration. It is [url removed, login to view]

File Location: All source files can be located at the following Google Drive Link: [url removed, login to view]

Deliverable Round 1: The first deliverable will be two optional designs for each product label. We will then select one and make minor changes. Round 1 specifications:

File format: PDF, one page for each set of product labels labeled Option 1 and Option 2

Label Size: 4x3 (4 inches wide by 3 inches tall)

File Name: Jackson Middle School Robotics 2017 - Round 1

Deliverable Round 2: After making changes to the selected label. Deliver round 2 with the following specifications:


File Format: JPG or PNG

File DPI: 600 DPI

Image Dimensions (Inches): 4x3 (4 inches wide by 3 inches tall)

MOCK UP (Place image on provided white label template)

File format: PNG with transparent background

White Label File Location: [url removed, login to view]

Design Specifications: Please apply the following guidelines. There may be situations where you think it best to not follow a guideline. This is acceptable if it accomplishes a better design.

No text or critical elements (faces, logos, etc) within 2mm of the edge of the label

No thin borders around edge of label. Our printing will mis-align by up to 1mm

Crop pictures to include faces as much as possible while still giving context to the photo

Make photos a majority of the label if possible

Photos that bleed off the edge of the label are preferable

The coffee bag is a matte black finish, please design with this in mind.

The first read should be the Blend Name, then Organization name/logo, then blend description if being used.

If there is no logo, please use the Text if available and styalize it to fit the general design.

Colors: The label should feature the following colors as background or font colors.

For Rocket Fuel Blend #400040, for Bot Brew #198819

Below are listed each of the products/labels. Please design two options for each following the Deliverable specifications above.

Product/Blend Name: Rocket Fuel Blend

Product/Blend Description: "Dark Roast - maple sugar, robust, hearty"

Photo File Name: Rocket Fuel

Logo File Name: Jack in the bot

Final Deliverable File Name: Jackson Middle School Robotics 2017 - Rocket Fuel Blend

Product/Blend Name: Bot Brew

Product/Blend Description: "Medium Roast - berry, honey, lively, full"

Photo File Name: Bot Brew

Logo File Name: Jack in the bot

Final Deliverable File Name: Jackson Middle School Robotics 2017 - Bot Brew

Skills: Brochure Design, Corporate Identity, Covers & Packaging, Graphic Design, Logo Design

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About the Employer:
( 0 reviews ) Burlington, United States

Project ID: #15853506

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