New Gym Branding


• Logo.

• Decoration Themes: Incorporate corporate identity art, wall graphics, and logo into the gym’s 3D designs for on-site implementation.

• Templates for Stationary (Business Cards, Letter head, folder, envelopes, invoices, email signatures).

• Templates for: Uniforms/T-shits design, services brochure, price list, standing ad signage/banner.

• Brand guidelines manual: which includes corporate identity themes, color scheme, font type …etc.

Business Overview:

• Gym Name: “ShredZ”.

• Boutique Gym in Kuwait City occupying two floors in a new building with attractive sea view.

• Women’s gym will occupy the top floor and the Men’s gym will occupy the bottom floor with one reception desk and snack bar serving both floor.

• Offering Personal Training Session and Group Exercise Classes.

• Service prices is higher than the average prices of Gym memberships in Kuwait, but in line with prices of similar Personal Training Studios.

• Targeted Clientele: the gym’s core members will be the corporate employees and executives working in Kuwait City.

• Clientele Age Range: The gyms is expected to attract more mature member base with age will range will be from 25 to 45 years and mostly concentrated between 28-32 years old.

Preferred Color Scheme, Look and Feel:

• The Gym’s interior design will have an industrial theme. Please refer the pictures in the following link: [login to view URL]

• Theme, targeted Look and Feel:

o The gym theme must be luxurious and stylish, not express or budget. In order to match the Gym’s higher than average prices and mature client base.

o The gym theme must be welcoming, not intimidating.

o The gym must have a relaxing environment, not intense. It should be a place where members can relax and chill after stressful day in the office.

o The gym must have a fun, active, live and energetic environment, not lame and boring.

• Proposed Color Scheme:

o Primary color is Black and White to reflect the luxurious and the relatively high membership prices and mature client base.

o While adding a Soft touch of Dark Red as a secondary color to provide the Brand with a sense of activity.

o Another variation color of the Brand could be Navy Blue to reflect trust, calmness and relaxation.

• Phycology of Colors: [login to view URL]

Skills: Brochure Design, Corporate Identity, Logo Design, Stationery Design

See more: I want to design a logo for Fitness Boutique which is a new range of gym for women. , texas new hire reporting requirements, new hire reporting requirements, virgin active logo, fitness first font, gym brand identity, the gym logo, fitness first logo, fitness logo, pure gym logo, pure gym london, logo design, brochure design, graphic design, t-shirts, corporate identity, stationery design, interior design, branding, business card

About the Employer:
( 0 reviews ) Kuwait

Project ID: #16003480

84 freelancers are bidding on average $460 for this job


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