I need to give my logo a new and modern look. The gyms is located in Beverly Hills, California and I want my logo to reflect that. I want it to be classy, simple and at the same time I want it to catch your eye. The Beverly hills sign is very recognizable in this area so I don't want to just have my AD replace the BH in the sign. I want the sign to give you an idea.
The gyms colors are black and gold so I wanted the text in gold and the background to be black.