PR for Snack Launch on Kickstarter

We are a small start-up company launching a new premium snack on 9/23/19 on Kickstarter. We want to drive traffic to Kickstarter at the start of our campaign and convince people to back our project.

We need help with:

PR Outreach

• July/August

o Write press release(s) with powerful hook(s) (e.g. could be new snack on Kickstarter, woman-owned business, gluten free, local media, Asian-owned business, Asian-inspired snack)

o Leverage your current list of contacts of short lead publications, bloggers, writers, journalists and other influencers to cover Kickstarter launch

o Add additional contacts to get media list of 200-250 journalists

o Reach out and secure coverage for Kickstarter kickoff

• 9/16/19 – 9/23/19

o Follow-up with contacts to ensure coverage at 9/23/19 Kickstarter kickoff

• 9/23/19-10/23/19

o Follow-up with contacts for additional coverage throughout Kickstarter campaign

Note: Potential for longer term ongoing social media management / SEO if desired

Skills: Internet Marketing, SEO, Marketing, Facebook Marketing, Social Media Marketing

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About the Employer:
( 0 reviews ) San Mateo, United States

Project ID: #20377842

11 freelancers are bidding on average $446 for this job


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