Market research for an existing niche product in the fitness industry.
The marketing research should provide me with 3 take aways:
1. Exact avatar of potential customer to then use on PPC (location, gender, age income level..)
2. Screening of the top 5 competitors in the industry. Proper pricing of said product.
3. Identify trends / opportunities in the market (growth, potential future products).
The website and products are already running. We're looking to improve sales for our product.
Website and product details will be given after accepting the work.