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I NEED A LOGO DESIGNER

BONZAI is a Women’s apparels brand established in 2019. Born out of love for all things creative - art, design, poetry and story-telling, Bonzai is an ongoing dialogue between The Designer and The Muse. Each detail sends a subliminal message, contributing to the larger story encompassed within the creation.

With a strong focus on sustainability, Bonzai like it’s Japanese namesake Bonsai, aims to be resilient and long lasting with a timeless appeal. Drawing its inspiration from nature, BONZAI seeks to reflect the aesthetic qualities found in nature through BALANCE, SIMPLICITY and HARMONY.

BALANCE: One of the first things that you will notice when you view any bonsai tree presentation is the presence of balance. This is a very important element in bonsai aesthetics. The shape of a triangle is used in overall design because the shape symbolizes strength and stability. But rather than following the rules of symmetry in Western cultures and using equilateral triangles, bonsai use the isosceles triangle. The isosceles have unequal sides and this creates asymmetry. In various Eastern art forms like flower arranging, paintings and bonsai making, asymmetry creates “sabi” or deliberate imperfection. And this is considered a more natural sense of balanced and is much valued in Japanese culture.

A triangle and its equal sides may seem passive and motionless. Asymmetrical triangles like an isosceles triangle create a sense of moment which symbolizes the continuation of life. It represents movement, freedom, and continuity.

SIMPLICITY: In bonsai, simplicity is found in the design of the tree as well as the container that houses the tree. Even the color of the pot or container is in a neutral tone which expresses simplicity found in nature. Bonsai predominantly focuses on the principles of aesthetics. It simply states that nature and creation should remain free from unnecessary ornamentation and the bonsai showpiece should remain as the focal point of the piece.

HARMONY: Harmony is highly-valued in Japanese culture and is seen throughout the composition of the bonsai. There is downgraded elegance in bonsai that supports Japanese philosophy that something with less power may have a greater effect. Bonsai growers pay special attention to creating unity in shapes and textures. This helps contributes to the overall sense of harmony in nature, a dominant theme in bonsai growing. The curves of the bark, the fluid lines of the branches all symbolize the harmonious co-existence of all the elements. You will also find crooked corners and jagged edges in the bark or branches which symbolize difficult moments in life.

Bonsai trees are popular in Feng Shui because it creates positive energy (“Chi” or “Qi”). They are believed to bring luck and abundance to those who display them in their home.

Alternate spelling – “Bonzai” has been chosen for the brand as Zai = wealth in Japanese and Ai = Love.

Domain name: [login to view URL]

Skills: Logo Design, Animation, Graphic Design, Illustration

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About the Employer:
( 0 reviews ) Delhi, India

Project ID: #21274250

42 freelancers are bidding on average ₹4628 for this job

colorgraphicz

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thunderbrands

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zenevatech

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sohelranar677

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multishapes

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DevilDezine

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kreativepond

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amazingarts06

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