Our current website is here: [login to view URL] this provides a brief view of what we do and who we are and our current design. We are growing rapidly and need a more polished and accomplished website and corporate branding.
We do want to retain the ability to post a blog and link this to LinkedIn. This is the mainstay of our marketing efforts.
The purpose of the website is to give further information on who we are and what we do and to give a sense of credibility and professionalism. We also want to reflect our personality which is committed, hard working and witty. Above all, we create a good rapport with clients and are seen by them as likeable and easy to get on with as well as expert and hard working.
We want to keep red as the principle colour of any design unless you can persuade us otherwise. We also want to use this refresh as a chance to move towards our identity being more focused on ECS and less on Ethical Commercial Services Ltd in full. This reflects our clients preferences and practice, and if it's good enough for them then it's good enough for us. For regulatory reasons we will need to retain the full name in a discreet form for example within a page footer.
Our values are important to us but we don't want this to detract from our high levels of expertise and commercial bite. Some research has shown that clients believe that values come at the cost of performance. It is important that we dispel this myth. Moving to ECS as the principal identity will help accomplish this.
Finally, we only work for the public and not for profit sectors. A fairly straightforward website and design is important. Too flashy or complex and it will not appeal to the key decision makers in this industry sector.
67 freelancers are bidding on average £459 for this job
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