We have created a Facebook page for our company. We did the basics and now want to get the page to look more professional. Should be easy for someone that knows, but frustrated that some of the items don't work consistently. For example, we have added events and found that while we could add email and contact telephone, we can't any longer. Don't know why.
We want Facebook to drive prospects to our web page so we want our url more prominent. Also, we want to generate more organic seo for our primary web site as well. Need to know how to maximize on Facebook. As we figure it out, we will want a reprogram of our web-site, but Facebook for now.