Target audience is 'People who bake' the core customer group are Retail high street bakery, wholedsale bakery, small to medium bakery manufacturers, cake designers, any commercial business who use bakery ingredients and products.
Circa 800 products in the range. Ambient, chiilled and Frozen. Ingredients, mixes, part baked, ready to use and non food packaging etc..
What do we want the brochure to do.
1 Showcase the product range we sell and services we offer - sell more products
2 Showcase the company - attract new customers
3 A source of inspiration for customers
We would want to launch the product guide 1st December
We have the data and product photographs, now we need a true creative to produce a brochure that reflects our Brand.
[login to view URL] for branding and some references.