I have a website setup with placeholder text. I need a writer to review examples of previously written copy and rewrite new copy to fit into the new website, replacing the placholder text already on the site. Some research and thought required.
Writer should have prior knowledge of the wordpress post and page editor. Additional wordpress skills would be great but not required. Instructions for working within the wordpress theme installed on the site will be provided.
Examples will be provided. Copy should be rewritten in the writers voice. Imagery already added to the pages will help guide the writing for each page/post.
Because the subject is real estate, the copy must fit within Equal Housing Opportunity Guidelines which will also be provided. Guidelines will be provided to ensure the writer doesn't write illegal copy.
Specific content areas will include:
Rentals - 2-3 paragraphs to encourage readers to use our rental serv. An apartment search form will be added after editing.
Buyers - 2-3 paragraph to encourage the visitor to use a property search form on the page that will be added after editing.
Sellers - 2-3 paragraphs to encourage property owners to use our real estate sales expertise. A property submission / estimate rorm will be added after editing.
Landlords - 5 pargraphs to help sell landlords on our landlord services including and specifically to convince them to submit their property to our database. A property submission form will be added after editing.
Property Management Services - 5-7 paragraphs which encourage visitors to use our 5-7 different property management services.
Testimonials - ghost writing. (5 testimonials total - example testimonials will be provided as well as keywords and keyprhases)
Careers - 2-5 paragraphs to encourage visitors to join our team of real estate professionals. A contact form will be added after editing.
About Us- example will be provided and needs to be rewritten in your voice.
Contact Us - contact information will be provided. Contact form added after editing.
Renting an Apartment (example will be provided )
Home Sales - Tips for home owners wishing to sell their home. A link in the text will point to our Sellers page.
Property Management - Tip for property managers. A link in the text will point to our Property Management Services page.
Corporate Relocation Services - Tips for corporate relocation specialists and people that are moving as a result of a change in office location.
Landlord Services - Tips to help landlords better understand how to find tenants for their properties.
Renovations Remodeling - Tips for remodeling a home or property for rent or sale.
Furnishing Services - Tips for readers interested in getting new furnishing for their home, condo or apartment.
Parking Spaces - Tips to help readers find and rent or lease parking spaces.
Topics, titles, key words and key phrases will be provided that must be included in the posts and pages. 1-2 links need to be included in each page and post that link to other relevant sections on the website or other websites.
Once the pages and posts are written, I'll need some promotional writing to help aid in the launch of the website.
Promotional copy - announcing the new website
Press Release (1)
Facebook Page - a basic facebook page will be created, Your job will be to fill in
Facebook Posts (10) - a set of short posts based on the pages and posts your wri for the site that will be scheduled for publsihing on the new facebook page.
Pinterest Pins (5-10) images pinned on pinterest that link back to pages and posts on our site.
Reviews (2) - written in yelp
Project success will be determined by quality and speed of completion. Possible full time work.