The research will cover the following:
1. Comparison between a non Philippine based restaurant chain and similar chains in the Philippines.
2. Net profit for for 2008-2010.
3. Market share
4. Demographics and Psychographics of customer base.
5. Determine whether the non Philippine based restaurant is a viable franchise option in the Philippines.
The research sources should be included in the report.
The research must be conducted and concluded within 2 months.
There are 8 groups of restaurants to cover (i.e. burger chains, soft serve ice cream, roast chicken chains, pizza etc.)