Retail messaging project for tech brand (10 days).
Short term project based in London, good daily rate dependant on experience. The ideal candiadte will have had experience of marketing/selling/commenting on technology in retail.
The purpose of the messaging will be to understand what they currently have and where the niche message lies for them. Reviewing/establishing target audience, business issues, competition and market opportunity and carrying out up to 8 stakeholder interviews. Write final report with recommended messaging for the brand in the retail sector.