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Strategic Management Report

The role of the Strategic Management process is to answer some fundamental questions regarding the future direction and scope of the company such as:

Who are we and what do we do?

Where are we now?

How did we get here?

Where are we heading?

Where would we like to be?

Are we on course?

How do we get there?

In an effort to answer these questions strategists (and budding strategists) employ a variety of tools to help them make sense of the current and future situations facing the organization. This involves performing an assessment of the current strategic direction, a macro-environmental scan of the general environment, an analysis of the industry in which the company competes and matching these against the strategy the organization should adopt to survive and gain above average performance.

Skills: Business Analysis, Management, Project Management, Report Writing, Research Writing

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