You'll be required to create a blog article which can be posted on Social Media to attract bottom-funnel (those that are close to buying), potential clients, in the Life Sciences. Your audience will be scientists and CSO's, External Innovation Directors in Pharma and Biotech.
You will be required to produce 1 article a week for 4 weeks after the 1st article is completed successfully as a test. This can turn into a long term role.
The article should contain headings, SEO research (longtail, short tail keywords), understanding about the product, pictures and ability to capture the audience with a story which they can relate and connect to.
If you would like to be chosen, provide TWO EXAMPLES on social media of posts you've created that have got engagement. This will be the primary metric to chose you. The second will be your writing style and quality of english.