Hi, I have a client which I need a quick LOCAL SEO audit done for.
I've largely got the GMB listing under control, but I want in particular to look at Domain Authority and backlinks.
We are stuck at around DA 6 according to Moz after 12 months in business, and I'd like to get that above 10 ASAP. I've been looking at higher ranking competitor backlinks and they all seem to be garbage low authority links.
We've done all the obvious things like listing in local directories, I want to know what we need to do to rank better, and what steps we need to take to start outranking some of these competitors. 1 competitor in particular is all over the map pack with a similar number of reviews and review average, fewer photos, etc. And I'd like to know why and what we can do to match them.
We are also looking to rank better in neighbouring suburbs and I need to put together a content action plan for the website to address this.