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Social Media Marketing

The initial project will be to backfill my business’ social media channels –

Twitter, Instagram and Facebook – with content from the website (there are about 100 articles on the site). It will entail writing the copy and scheduling posts over the course of the next month.

If we work well together, the next step is to conduct ongoing social media management with the overall goal to drive my target audience to the website and ultimately sign up for the newsletter. The goal is to have 750 newsletter sign ups within 6 months (there are other tactics outside of social media that will help drive this). Ongoing management will include:

- Posting to social media channels daily

- Implementing strategies & tactics to build social media followers, likes, etc.

o You’ll be responsible to develop the strategies/tactics based on your best known methods

- Compiling weekly metrics with analysis of the growth and recommendations for increased growth, keeping in mind that quality of the followers/likes is equally important as quantity. The majority should be made up of the target audience and influencers.

Another need, which will happen in tandem with step 2, is to research influencers, complementary blogs/online media outlets, and key words, and create a plan for ongoing monitoring and engaging.

Beyond this, I’d like to run Facebook campaigns, so knowledge of implementing them is a plus, but not required. Knowledge of SEO is also a plus, but not required.

Skills: Content Writing, SEO, Social Media Marketing

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About the Employer:
( 0 reviews ) United States

Project ID: #11577076

38 freelancers are bidding on average $396 for this job

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