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LARGE WORDPRESS MULTI-SITE DEVELOPMENT PROJECT

We are a veterinary clinic group who needs to build out 30+ independent clinic sites. The websites can be built using the same template and mostly the same functionality so we are looking to use Wordpress Multisite to build and manage the sites or some similar functionality. The sites need to be built in a manner to enable fast and efficient clinic website builds and to push out updates across all sites easily.

DEVELOPER REQUIREMENTS

Significant Wordpress experience.

Must have experience working with WordPress MultiSite, and WordPress Multi Languages

Experience with building a hub/spoke type network of sites (i.e. Clinics, Schools, Shops)

10+ Person Agency / Company/ Team.

Fluent in English. Spanish is a bonus.

Positive reviews / recommendations on similar projects.

SITE REQUIREMENTS

Multi-Site & Multi-Domain Capabilities

Multi-language support and content distribution

Support for local content (e.g. blog articles, business hours, our services, our staff)

Support for local branding including Look&Feel, style, imagery...

Must support local editors and central editors.

Local editors must be able to easily create articles without technical knowledge

Easy to publish general, non-location specific content such as pet care articles

Integrations

Schedule an appointment with one of multiple vets (multi-schedule).

Social network integration; follow-us / share content (FB, Twitter, IG, WhatsApp, Reddit, Pinterest)

Push content to Social Network accounts: likely will work with a social media management platform like SproutSocial

E-Commerce & Services: Compatibility for Phase 2 offerings such as,

ECommerce

Subscription to services

Findable

SEO-Friendly: Sites optimized for geo-targeted, local search terms, such as “Madrid veterinarian”

Online Directories: Clinic pages and business information should be optimized for ‘Google My Business’ and other local listings

Security and privacy

GDPR type privacy protection

No known vulnerability issues

Expandability

Easy to develop custom features without touching the core

Access to off-shore developers for custom features and maintenance

Hosting

Central hosting and administration

Must be easy to upgrade core and extensions across all sites

Multiple Domains (each site with their own domain)

ok if multi-site management is via 3rd party extension

Performance

Must achieve at least 80 on mobile and 95 on Desktop when testing with Google PageSpeed

Must meet Google Web Vital requirements

GOALS

Increase clinic visibility online: Clinic shows up in searches and directories online

Increase bookings: Users can schedule and book appointments with reminders.

Increase subscriptions: Drive sign-up for newsletters and other subscription memberships

Deepen engagement: Drive deeper relationships with patients through relevant information and offers

CLINIC WEBSITE STRUCTURE

The clinic site structure and look & feel will be simple but should not be laden with code while still being able to accommodate changes at the vet clinic site level.

Structure: See an example of the type of pages to be included here [login to view URL]

REPORTING / DATA CAPTURE

Integrate Google Analytics to record and capture site data.

Incorporate 3rd party marketing pixels to track success of marketing campaigns

All site and user data should be uploaded into Vetcorp CRM

Skills: Web Development, WordPress, Google Analytics

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About the Employer:
( 0 reviews ) Montreal, Canada

Project ID: #26384405

77 freelancers are bidding on average $9230 for this job

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