I need to repair my reputation for google results when I type in my first and last name: "Mark Koert"
Inoculate one or more keyphrases by creating Micro-Sites, Blogs and various Social Media sites; also create and submit Press Releases and Syndicated Articles to successful networks. The online reputation repair service I am looking for is essentially the application of advanced Search Engine Optimization (SEO) techniques.
-Micro-Sites: we will create websites with Latent Semantic Content and relevant outbound links. These websites are consistently updated with fresh content that contains the desired Inoculation keyphrases. Once the sites start to gain traction in the Search Engines, start to apply more Social Media components, which dramatically improve their rankings. Host these sites on different IP addresses and different servers with specific Geo-targeting so that we can effectively link to and promote them in a very natural and organic way. Attention to detail in this technical area is critical to avoid unwanted automated penalties from major search engines.
-Blogs: these will either be created as a result of converting high-ranking Micro-Sites or joining existing Blog communities such as Blogger and LiveJournal. Blogs require much more maintenance but are excellent tools, as the main page, Categories, and individual posts can all rank very well.
-Press Releases/Syndicated Articles: promote existing Press Releases and create some useful articles from scratch. Submit these to effective networks, such as PRLog and eZine Articles. We also have access to thousands of highly authoritative and established online properties where we can leverage content and pages for the purpose of Inoculation.
-Link Building: aside from promoting positive listings within the content of our Micro-Sites, Blogs and Social Media, also have our Linking Team point high-quality links to positive listings.
-Social Media: create Social Network profiles (Facebook and MySpace), Professional Network profiles (LinkedIn and Naymz), Mini-Blogs (Twitter), Wiki articles (Wikipedia and Knol) and other various sites that we can easily control.