My daughter has created a website ( very cute) but my children's book editor has some very specific additions that we don't know how to do. It's beyond our technical skills. What a great looking site! I like the look and feel. It's clean, simple and straightforward. I like the favicon you used, very cute. It's a very good start.
Here are my notes:
Consider having a popup subscribe window or a top bar/sidebar that appears on every page. Visitors should have a constant reminder that you have something to subscribe to
Change the Permalinks in Settings to "Post name" for better SEO
Add the plugin "Yoast SEO". You'll see a section at the bottom of your posts and pages creation window and helps you get your SEO right
Change the name of your first post to something with "Mr. B" and "Launches" (keywords) in the title, again, for SEO purposes. Make sure the url only have important keywords in it. Francie should be able to help you find that.
Make sure each post has keywords in the title and in the body copy, too. .
I'm sure your daughter thought of this but make sure to have an auto backup plugin like UpdraftPlus (set to backup daily if you make changes daily or weekly) and a security plugin like Wordfence or Securi, Also consider adding in Jetpack from Wordpress, Google Analytics Dashboard GA (you'll also have to activate the GA for the website), and MailChimp also has a plugin you might want to use.
Make sure Akismet is activated so you don't get a lot of spam
Consider including an optional First Name text box in your signup forms. A lot of people won't use it but some will and then you can address them by name which makes things a lot more personal.
Make FaceBook the first sharing icon followed by Twitter and add Pinterest, Tumbler, Reddit, and etc. Also, use their actual icon colors if you can to make it easier for readers to recognize them. You want to make it as easy as possible for people to share your posts to their favorite social media platform so including the top 5 or 6 is a good idea.
Some other thoughts:
Since your domain name includes your middle initial we should use that as your official author name so people won't get confused and will be able to google you properly.
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