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Jordan R.

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(portfolio site) (personal credentials) I design to enhance customers' experiences or solve problems through the use of various technologies, marketing techniques, and Lean UX and contextual design methods. Highly advanced in analytics, content marketing, search engine optimization, and social media marketing. I take a hybrid lean/agile/social dynamics approach to my design method by creating a narrative story map with pragmatic personas that analyzes not just the interaction with the product but the user's interaction with the market or system at large. Jordan Reiser is an extremely versatile, creative, and analytical professional with 5 years+ digital marketing experience and an extensive digital skill set (10+ years) in SEO and social media. He is proficient in web coding and in experience design and is currently employed with Sparks Grove working across all verticals. Throughout his career, Reiser has worked with many clients including: Hershey’s Chocolate, Dos Equis, Charles Schwab, HBO Boxing, Sony, Sharp Electronics, T-Mobile, Oppenheimer Funds, Atlantic City, Keurig, Havas North America executive board, Hood Milk, Dairy Management Institute, Merck brands, Novartis brands, Sanofi-Aventis, Deloitte and Diageo (including Diageo brands) along with a variety of smaller businesses. While with his former employer, Hero Media Group, he was responsible for managing a 10 person overseas production and web development team based in the Philippines. His initial foray into the digital marketing arena was with the Social Media marketing company, Digital Influence Group. A graduate from University of Michigan, Jordan has also dabbled in film and screenwriting, is passionate about electronics, video gaming, and all kinds of sports (volleyball, snowboarding, rock climbing), and a student of the natural sciences (biology, ecology). Jordan is constantly seeking out new areas, industries, and technologies to learn.
$75 USD/hr
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LinkedIn Profile

Mar 2015


Jan 2014


B.A. Screen Arts and Culture

2005 - 2008 (3 years)


Designing for Persuasion Emotion Trust (2015)

Human Factors International

Persuasion, emotion, and trust are critical factors for creating successful online interactions. The growing reliance on e-channels makes an engaging customer experience more important than ever. Human Factors International (HFI) trains UX practitioners in persuasion engineering, strategy, and innovation—for successful customer engagement, fulfilling corporate goals, developing ideas for breakthrough innovation, and learning to institutionalize user experience (UX) into the corporate culture.


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