WARNING: The following text may hurt some feelings. But I'd rather tell the truth than doing a bad job for a client.
Let's face it. When you're looking at a freelancer's profile or when they send you proposals, they are mostly boilerplate. If you are looking to stand out from the online crowd, let's talk.
It's not about them, it's about YOU and YOUR audience. So yes, I have a business degree, a master in marketing, won international tech contests and +7 years of corporate experience. But who cares about me when I want to get to know YOU and YOUR business? Your "WHY"?
Probably the proposals you receive are "Yes sir, I can do this". But, WHERE'S THE VALUE? If you give me a structure for doing something and I think it (sorry) sucks, I'd rather tell you the truth than performing a bad job for you with something that won't work.
So, life's short. Do your best. Try your hardest. I'll work my a$$ off to help in YOUR GROWTH.
Tell me now, what is your BIGGEST challenge?