 Joined as Sr. SEO/SMO Executive.  Online Lead Generation- Generation of prospective consumer interest or inquiry into company business services through the Internet. lead usually is the contact information like and demographic information of a customer who is interested in a specific service.  Social Media Optimization – Promoted Business page, Adding applications that make the Business page professional, used social media site like Facebook , Linkedin , Twitter etc for Brand building and promotion.  Search Engine Optimization – On-page SEO Keyword Analysis , Title , Meta Tag etc. Off-Page SEO like Search Engine , Directory, Social Bookmarking, Article, Press Release Submission, Blog Commenting, Forum Posting , Classified & Local Business Listing Submission.  SEO Tools: Used Google Analytics , Google Webmaster Tool etc.