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@alexandrulz
Flag of Romania Bucharest, Romania
Member since November, 2006
3 Recommendations

Alex Lz 

Experienced marketer and communicator, copywriter and article writer (7 years+). Hubspot-certified in creating content that converts. I can create and implement successful national and international marketing strategies, work on social media management and marketing, as well as on copywriting and digital marketing projects. Passionate about startups, especially tech ones!
$45 USD/hr
71 reviews
5.9
  • 86%Jobs Completed
  • 100%On Budget
  • 98%On Time
  • 21%Repeat Hire Rate

Recent Reviews

Experience

Marketing Manager

Nov 2014 - Jun 2015 (7 months)

- Marketing of hardware and software products with focus on the North American and European markets; - Designing and implementing marketing and communication strategies; - Working closely with the engineering department to build product positioning and messaging; - Press release writing and distribution; - Content writing and supervising the graphic design for technical and promotional documents (data sheets, brochures, user guides etc.); - Writing website and social media content; - Creating loyalty and channel marketing programs (B2B); - Performing market analysis.

Marketing Manager

Jan 2012 - Apr 2014 (2 years)

o Launching new products (home automation field) on the European market; o Preparing and implementing short-term, medium-term and long-term Marketing & Communication Strategy - B2B and B2C; o Writing press releases; o Creating & implementing online strategy (website/blog, SEO, Social Media etc.); o Creating & implementing promotional & loyalty programs (B2B); o Supervising QEES' participation as an exhibitor at international fairs and tradeshows (such as Light + Building in Frankfu

Marketing and Communication Consultant

Sep 2010 - Jan 2012 (1 year)

o Writing texts for promotional materials (flyers, brochures etc.); o Organizing theme parties for the agency's clients; o Writing SEO-friendly articles for various clients; o Participating in creating the sales strategy. o Increase of sales by 10% in 6 months due to the new sales strategy.

PR & Marketing Specialist

Jun 2007 - Jun 2010 (3 years)

o Coordinating the communication and marketing strategies for the company's events; o Media planning; o Maintaining the relation with the journalists and main partners of the events; o Writing advertorials and press releases; o Organizing press conferences. o Increased the number of visitors of the company's main event (Romanian Boat Show) by 40% in the first year.

Senior Account Manager

May 2006 - May 2007 (1 year)

o Selling advertising space in RED real estate guide and the informational stands Infostand and Infocards; o Communicating with existing and potential clients. o I have generated a constant revenue of over 4000 Euros every month

Education

Bachelor - Communication and Public Relations

2005 - 2008 (3 years)

Masters - Communication and Public Relations

2008 - 2010 (2 years)

Certifications

Inbound Marketing (2015)

Hubspot Academy

Specialist in inbound marketing - content creation and optimization

Cambridge Advanced English Certificate (2005)

British Council