Copywriter

$5 USD / Hour

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Argentina (12:34 AM)

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Joined on March 26, 2020

$5 USD / Hour

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Hello! My name is Franco De Berti. I´m advertising copywriter. I studied Marketing and Advertising with focus on creative copywriting. I have experience writing scripts, headlines, essays, and articles, as well as creative and conceptual planning and process. I enjoy writing, thinking concepts and creative ideas for communication purpose, as well as editing videos. Hope we could work together! Hola! Mi nombre es Franco De Berti. Soy redactor publicitario o copywriter. Estudié Marketing y Publicidad en la universidad con orientación a Redacción creativa publicitaria. Tengo experiencia en la redacción de guiones, titulares, ensayos y artículos, como también en proceso y planificación creativa y conceptual. Disfruto de escribir, pensar conceptos e ideas creativas con propósitos de comunicación así como también realizar y editar videos. Espero que podamos trabajar juntos!

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Portfolio

If you will get your hands dirty, do it for something that worth it.

This is the concept that we used to sell this new dishwasher.
With that concept we created a serie of three headlines ads talking about those women who really got their hand dirty, not for the plates but for their rights.
Rosa Parks: “Imprisoned for not giving up the seat to a white man, inspired thousands of black men to get up”
Rita Levi-Montalcini: “The woman who studied man when only man was allowed to study”
Constance Lytton: “The woman who was jailed five times demanding more freedom for the woman.”

Headlines Ads

6278429

In Argentina we have a custom: we drink “Mate”, a drink made of an herb called "Yerba mate". We pour this herb in a recipient (which is the mate itself), we pour hot water and drink it as a tea. The great difference between mate and te is that the mate is shared. We drink it with friends, family, co-workers, etc. Normally we drink it in rounds: one person of the round is the one who has the "mate" and the hot water in a thermos and he or she is the one who pour the water for each member of the round. Then each member receives the mate, drinks it and give it back to the person who is pouring, to keep on pouring mate for the rest of the people. But there is one problem in all rounds of mate: ”The talkers”. Those ones who receive the mate but doesn't drink it because they can´t stop talking. They always have something else to talk about, while you are waiting just for one thing. The mate back! In this ad we created a mate which you can set to tremble when someone dela

Tremble-mate

Headlines Ads

6278429

Tremble-mate

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